What is a Good Life?

Sachin Piplani
11 min readJan 12, 2022

What is a Good Life?

Unfiltered, Straight from my heart — see how GoGetr is creating a Wellness Wave with a SAVINGS App!

GoGetr app got developed based on my direct life experiences, research, teachings from my parents, their simple lives and sadly, their death. From high highs to low lows, unimaginable pain of losing them and some clarity after this personal tragedy — To Mamma and Papa, I hope to continue making you both proud……(some things will never change even long after your parents are gone). I love you and I miss you!

And here’s to disrupting Financial Services from the side, in a very different way — Creating real TRUST and actual VALUE in our customers lives — something this industry forgot a long time ago!

Have you Signed-up yet? Go here, GoGetr: https://gogetr.co

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GoGetr SAVINGS App Story

What is a Good Life? Heck, why stop there! What is a Great Life? GoGetr Life? I WANT….err, scratch that — I NEED — “LOVE FOR LIFE”

What are the tools? Can you create this deliberately with intent?

I started working my way backwards from this simple question and quite likely a Universal Wish. Once I broke down the components, did research and self-introspection, learnings available, I wondered if this could be productized to help everybody find themselves, be healthy, wealthy and happy — at least baby steps in this Mission — that’s the genesis of GoGetr app!

Say Hello to the intervention you’ve been waiting for — Find the GoGetr in YOU!

Not just empty lectures, but actionable tools — ok, let’s build GoGetr together!

Buckle up and let’s start our JOURNEY of LIFE! As I walked backwards, I reached my next stop — “Happy”

Where do I find “Happy”?

That led me to 3 simple words — “YOU, HEALTHY, WEALTHY”

GoGetr’s Mission and Product can be defined by these 3 simple words. Let’s break-down further.

  • YOU — “You can’t pour from an empty cup” is basic psychology. I see “YOU’ as a two-layered Goal — first leading to a Good Life and the second layer leading to a Great Life.

“YOU” defines Self-Care as the starting point for HAPPY or Good Life. Then comes components of Great Life — being TRUE to the unique YOU, not the world’s definition or view that is prevalent but YOU getting to know YOU — beyond physical, emotional, mental into mindfulness, spiritual, purpose, ikigai, giving, meaningful life and being part of a community, something bigger than yourself, a greater purpose etc.

  • HEALTHY and WEALTHY — I believe being healthy and wealthy are the other first steps to reach the “HAPPY” station. These needs are universal. These needs are generational. You will laugh at me but this simple message was one of my a-ha moments and the realization that just knowing the RIGHT PATH does not make it EASY. How daily logistics of life come in the way of life! We may be well read, deep in philosophy, science, behavior psychology etc. but when the morning hits — how do you react and actually LIVE your day? Please take a pause and let it sink in.

This is a fundamental dichotomy between KARMA (what we do) and DHARMA (right path, what we should do).

Let’s go deeper. Since “YOU” is the most complex of all, we will come back to that later. Again, I see “YOU’ as a two-layered Goal: Self-Care (that’s Good Life) and Being TRUE YOU, LIVING TRUE YOU (that’s Great Life). For each of these two layers of YOU, you need your HEALTH and WEALTH. There is no FREEDOM OF ACTION without FINANCIAL FREEDOM first! So, let’s go back to “HEALTHY” and “WEALTHY” stations again.

When you go back a second time, you end up doing a double-take! Keep traveling back and forth between these two stations and you realize that HEALTHY and WEALTHY have a deep symbiotic relationship and are closely intertwined in everybody’s life. Like every relationship, balance is critical — take one for granted, it’s Game Over! Most of us will spend HEALTH for WEALTH and then vice versa in the second half of our lives. That’s natural but pause once in a while to ensure the symbiotic relationship is still maintained.

As we continued our journey, we talked to REAL people and did our own research. We learnt that MONEY is the leading cause of stress, anxiety, and loss of sleep etc. that is just the beginning of a negative downward life spiral for serious illnesses including heart diseases, stroke, type-2 diabetes — again, Game Over!

…..wait, wait…..that’s it….that’s the entry point for us, for GoGetr — yes, Game On!

Nobody is working on this big problem. Big Banks are busy selling products that chain people in the never ending rat race! Their relationship is strictly transactional and there is no emotional connection. Sorry, wrong about that — there is a strong emotional connection — People hate Big Banks with their predatory products and exploitative fees.

Game On 2x for GoGetr — that’s it!

It was clear — GoGetr had to be “Fintech Meets Healthtech” — start with a simple MISSION in 3-words: ♥️ YOU, HEALTHY, WEALTHY 💸

As we deliver on these tenets, form an emotional connection with our users, deliver actual VALUE in their lives, GoGetr will earn real TRUST. Boom, that’s it! Disrupt Financial Services from the side in a very different way — Creating real TRUST and actual VALUE in our customer’s lives — something this industry forgot a long time ago!

Hmmm, now you can’t sell TRUST, it has to be earned over time — so, I went back to HEALTHY and WEALTHY stations again as starting points.

I was off to the roads again this time, asking — “What’s your relationship status? With Money?”

Well, the answers and emotions were sad and depressing.

But every problem is an opportunity and in fact, Bigger the Problem, Bigger the Opportunity!

Look below the surface and there are systemic issues — not just our predatory Financial System (it’s cheap to be RICH and expensive to be POOR) but also our Spending Culture — this demand generation at any cost!

How Marketing has been used (abused really) to exploit this herd mentality combined with high interest fees credit cards, point-of-sale loans, to create this massive PUSH for SPENDING all in the name of “A Good Life” while they made insane profits from people’s misery…..oh, that’s the question we started with — the good old search for “What is a Good Life?”

A-ha….there is something here! What if we do EVERYTHING in REVERSE! Anti-Status Quo! If what was sold to us by Big Corporations and their Fake Marketing as a “Good Life” resulted in misery, doing completely the opposite must lead to “ A Real Good Life” that’s actually good for us. If GoGetr app solves this, we are really “Doing Great while Doing Great!” As an entrepreneur, I got super excited about this marriage, this possibility! Super pumped, let’s do this!

As an eternal optimist, I wanted to create a solution to — “What’s your relationship status? With Money?” Fall in LOVE again!

I wrote down all the positive answers and emotions in “Your NEW status” box below. And the GoGetr team started working on developing this product that transports you from your CURRENT status to your NEW “HAPPY” status.

It became clear that the starting point for GoGetr had to be a SAVINGS App — SAVES You Money and literally, SAVES YOU! Back to 3 simple words, GoGetr is YOU, HEALTHY, WEALTHY.

And combine this with the a-ha moment of doing EVERYTHING in REVERSE! Anti-Status Quo!

Amazon REVOLUTIONIZED SPENDING. GoGetr is REVOLUTIONIZING SAVINGS!

“What amazon has done for Spending, we will do for Savings.” Just like amazon can create SPENDING out of the last dollar you don’t have, we will create SAVINGS out of the money you think you have, you think you don’t have and external sources.

GoGetr will eliminate all friction points between YOU and SAVINGS.

Right Place, Right Time — perfect opportunity storm!

While most fintechs are in the over-crowded, negative energy swimlane focused on checking, spending, lending, credit/debit cards, payday loans, point-of-sale loans and entrenching consumers further in the never-ending debt trap, we are traveling in happy savings swimlane with positive energy and financial freedom.

In fact, GoGetr is ANTI-STATUS QUO! We are ANTI — (rat-race, consumerism, show-off, clutter, payday loans, debt-traps, stress, burn-out, depression, stupid herd mentality created by marketing bubble….you get the point).

GoGetr clears all the noise, fake marketing, this massive push for SPENDING, Designer Logos and Brands all in the name of “A GOOD LIFE”.

The ONLY Brand that matters is YOU and that’s our focus!

…..oh “YOU”…..Well, well, well — look where we ended up! The most complex station — the “YOU” station.

Now, the complexity with “YOU” is that “YOU” is not constant. It’s ever-changing and ever-evolving. YOU from Today is different than YOU from Yesterday and will be different than YOU from Tomorrow. YOU also LEARN, UNLEARN and RE-LEARN daily, consciously and unconsciously. And Most of YOU don’t really know YOU or don’t have time and luxury to get to know YOU.

Well, as a product guy, I am going to take down a notch and break down into smaller, more tangible portions of YOU that can be productized. And let’s start with the easier part, shall we — Baby steps to the rescue, phew!

Firstly, YOU are what YOU DO, not what YOU SAY! We already covered the KARMA and DHARMA dichotomy earlier. So, we needed to design the GoGetr app in such a way that we bridge this gap with our product.

Secondly, though YOU can CHANGE over time, the good news is that bottomline remains CONSTANT — There is no Good Life, Great Life or GoGetr Life without “YOU” truly being, “YOU”. Stop living other people’s lives or other people’s version of “A Good Life.”

As I wrote earlier, I see “YOU’ as a two-layered Goal: Self-Care (that’s Good Life) and Being TRUE YOU, LIVING TRUE YOU (that’s Great Life). Start with self-care, living with intent — make self-care a deliberate, conscious choice daily. It won’t be easy and daily logistics of life will once again come in the way of life. Living with self-care intent means YOU have to practice deliberate intention every day or it won’t work.

Don’t worry, that’s where GoGetr app comes to your rescue! GoGetr is that daily intervention that you have been waiting for — to help you create that GoGetr life for yourself! GoGetr SAVINGS App saves you money while bringing your focus back to “YOU”, your wellness — physically, emotionally, mentally and spiritually. With GoGetr app, you can create your own daily ACTIVE goals and actions or pick from a curated list of goals by category that YOU think belong in YOUR GOOD LIFE.

Now, your physical, emotional, mental and to some extent, spiritual wellness also depends upon your true inner circle of family and friends — the strength of your positive relationships and your ability to walk away from negative and toxic relationships (sorry, you can’t change anybody — make peace, wish them well and onwards on your life journey). True Relationships are the bedrock of a “Good Life” as summarized by the 75-year longitudinal study, The Grant Study and The Glueck Study by Harvard Medical School, the longest and quite a unique study of its kind. The principal researcher, George Vaillant’s main conclusion is that the warmth of relationships throughout life has the greatest positive impact on life satisfaction. Put differently, Vaillant says the study shows: “Happiness is love. Full stop” according to The Atlantic.

So, I knew GoGetr had to incorporate these Love and True Relationships aspects of Wellness into our product. Think “YOU, HEALTHY, WEALTHY” powered by your true, very close, inner circle of Family and Friends. Nope, not the big social networks that are all things to all people. In fact, quite the opposite. Only your true, very close family and friends who care about your health, wealth and happiness — your well-wishers who are also your biggest cheerleaders for a “Good Life” picked by YOU. Great, done and productized inside GoGetr!

Packing these forces into the GoGetr app, helps you SAVE money at a very rapid pace. You will be surprised to discover SAVINGS in your life in more ways than you ever imagined including external sources for FREE SAVINGS! Your new SAVINGS balance will give you a safety net and your relationship with Money will keep climbing upwards — Calm, safety, security, no debt, peace, no stress, rest and relaxation, hope and time for yourself and your loved ones — yes, these emotions and feelings are some of the journey stations towards your new destination — “A Good Life!”

The last thing about “A Good Life” is that it cannot be given. It has to be earned. So, GoGetr app had to be developed as an ACTIVE app — “YOU” in the driver’s seat of YOUR LIFE. Ok, done — productized inside GoGetr!

Yes, YOU! If you are saying — “Enough Already?” to the daily grind, running because everybody else is running without really knowing why YOU are running. And buying all things because you can and that’s what everybody else does — Please take a PAUSE. In fact, Please STOP!

Say NO to “Hamster Wheel of Life” — Claim your LIFE Back! Anti-Status Quo!

In fact, Design and Create YOUR LIFE, YOUR WAY! GoGetr App has actionable tools, not just empty lectures. It puts YOU in charge — YOUR Life, YOUR Way! YOU in the driver’s seat earning your well deserved “GOOD LIFE”.

I was now ready to tackle the second layered Goal of “YOU” — “A Great Life”. Once you take care of your family and yours “Good Life” comforts and needs, you are ready to GO BIGGER! Even with a little Financial Freedom, comes FREEDOM OF ACTION, the pathway to a “Great Life! GoGetr Life!”

To summarize my conclusion into “The component” of a Great Life — it is being TRUE to the unique YOU and having the ability and luxury to pursue that with freedom of action!

Again, being TRUE to the unique YOU down to the atomic level — not the world’s definition or view that is prevalent but YOU getting to know YOU — beyond physical, emotional, mental into mindfulness, spiritual, purpose, ikigai, giving, meaningful life and being part of a community, something bigger than yourself, a greater purpose etc.

Having a purpose and meaning were repetitive themes of a “Great Life”. Who are we? Why are we here? What is our purpose? The answer is different for each one of us. How do you start to craft this credo of self-awareness? this journey towards adopting the Right Outlook? And the purpose can be big or small, it does not matter but it has to be yours — not to impress somebody else but something that brings you joy at the atomic level. The concept of Ikigai, this idea of “why I wake up in the morning” was helpful to me as to how some of the smaller actions could be productized within GoGetr app.

Ok, Are we there yet? How does GoGetr look like with all the above?

Above the hood — GoGetr is simple, easy and fun, so enjoy the ride as you get healthy and wealthy! Focus on your life, family, work and hobbies and GoGetr works in the background without you even noticing.

Under the hood — GoGetr’s ActiveSavings™ fintech platform combines the best in wealth management principles, behavioral finance, need for achievement, psychology of money, law of attraction, reverse marketing and decoding the intertwined relationship between health and wealth. Put simply, it’s math and science programmed to help you find YOU.

Key Features of GoGetr app Solution

  • ActiveSavings™ app
  • FinTech meets HealthTech
  • Invisible Savings
  • Powered by your close Family & Friends
  • Emotional Connection: Law of Attraction, you take care of your Savings and Wellness in baby steps daily

Sign-up and get into your driver’s seat towards a “Great Life” — May YOU find YOUR path!

Signed-up yet? Go here, GoGetr: https://gogetr.co

FREE App for Early Users!

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